A new land developer website. Recently, we designed and built a website for The Four Seasons Land Company, a Columbus company that's been around for decades. They specialize in land...
People don’t remember what you say in presentations
Don't bore your audience. Create better presentations. In a 15-minute presentation, shoot for 3 key memorable takeaways. If you try to communicate more than, say, 10 points, the chances of...
8 Tips for Crafting Web Content That Drives Organic Traffic
Creating web content that drives traffic organically is not easy, but it is extremely important. AI content writing tools are popularly being used today by individuals who want to get...
Let's start with the bottomline: No, AI doesn't replace web developers. Not yet. Wanna see why? We posted this prompt on Anthropic's Claude: Create a homepage for a luxury home...
Whaaat? Another Gold Award?! For the second year in a row (2024 and 2025), Sevell + Kropp received a Gold award from the International MarComm Awards. The International MarComm awards...
We've all seen too many template websites for home builders. From our perspective, template websites reflect template homes. If your a custom home builder and don't build "template homes," you'd...
9 Tips to Write Headlines that Drive More Traffic A headline is the first thing your audience sees when they find your post. And before your audiences even read your...
A Going Live Checklist for Your New Custom Website Design
What happens when your new custom website design goes live. Checklists are an important part of the process when creating every custom website. When it comes to your website, we...
Wait. What? Google’s has rules for using AI content?
Will using AI-generated content affect your Google rankings? Since Google has more computing power than 95% of countries in the world, their AI tracking knows when we're using AI-generated content...