Westport Homes’ 98% Satisfaction Rating

Ad for Westport Homes customer satisfaction rating

“Create an ad that shows we have a 98% customer satisfaction rating.”

But we didn’t think just saying “Hey we have a 98% customer satisfaction rating” was all that interesting. Nor would it come across as sincere, but maybe bragging. (Not that you don’t deserve to brag when you have that high of a customer satisfaction rating!)

So we decided to compare their 98% satisfaction rating with other things in life that you might not get a 98% satisfaction rating, which is the ad you see above.

What other types of things are there where you might not get a 98% satisfaction rating? Well, we thought about that and came up with these other examples used as part of the ad series.

You might even say, we got a great deal of satisfaction from creating this ad series!

Unhappy man at auto mechanic

Woman finding hair in food at restaurant.

See our Advertising section here.