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What’s happening in the world of design, technology and other cool stuff
  • Woman on mobile phone seeing facebook marketing

    Marketing on Facebook: Pros and Cons

    Marketing on Facebook: Pros and Cons is a guest blog by Eilla Watson. In 2022 Facebook is within range of reaching 2 billion daily users. That's huge considering how much potential the platform has for businesses and marketers alike. While it's certainly a great place to promote your business, it's not for everyone. But it's definitely worth taking a look at the pros and cons of the platform befo...

  • man spelling out SEO tips in blicks

    Seven SEO tips for 2022

    Our SEO tips for the new year relate to Google's new "Page Experience" algorithm that takes effect for desktop versions of websites in February 2022.  This algorithm launch is based on the page experience metrics Google introduced for the mobile versions of websites in August of 2021. On your Search Console (in Google Analytics) Google assesses each of the relevant signals and gives your website...

  • women writing her company's e-newsletters

    What goes into starting e-newsletters

    Our number 1 rule of e-newsletters is: if your first e-newsletter isn't good, no one will open your second e-newsletter. If your first e-newsletter doesn't have valuable information and is enticing to read, the folks you most want to reach won't look forward to your next e-newsletter. And if that happens, all the time and expense you invested in your e-newsletters would be for nothing. It's criti...