scene from virtual reality promotion by Columbus web design firm

We've all been reading about virtual reality, and many of us have experienced it in Best Buy. There's a website that has compiled the "Ten Best Uses of Virtual Reality in Marketing."

However, our choice for awesome use of virtual reality in marketing isn't on that Top Ten list. And the reason we think it's so awesome, is it not only uses virtual reality, but it also brings that VR experience to life right in front of your face (once you take the headset off)!

What's also amazing, is this wasn't done in the United States. Like many awesome guerrilla marketing efforts, this was done outside the U.S. Where? In the country of Georgia, which, as you might not know, is right between Turkey, Armenia, Azerbaijan and Russia. Of course, this promotion was intended to take place anywhere in the world, this video just so happened to have been shot in the city of Tibilisi, Georgia.

Any well-done virtual reality marketing makes the company doing it seem cool hip, contemporary and in tune with their audience.

Check out the video below and let us know if you're not completely impressed with their concept and execution.