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  • Structured Data Screenshot

    Structured Data

    What in the world is Structured Data, and why do you need it? The Quick & Simple: Structured Data is a way to communicate what your website or webpage is all about to Google (or any other search engine) in a more structured and direct way than just the content on the site. Google does its best to try an understand what your website is all about, and what your content is trying to say. But...

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  • abstract image of connectivity from backlinks

    Backlinks, anchor text and SEO

    It's been an accepted fact in the SEO world that backlinks (links back to your website from other sites) are a good measure of a website's credibility. Google's algorithms determine if lots of other websites link back to yours, your website must have good information. And websites with good information rank well. Makes sense. So what are the best ways to go about getting backlinks to your website...

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  • woman holding ipad with sheep herding homepage

    How to Get Your New Website Noticed on Search Engines

    When your website has finally gone live, you’re excited! You’re thinking that traffic is going to flock your way, conversions will increase, and business will be booming. Well, this isn’t typically the case, unless you have a strong strategy in mind for getting people to see your website. How is this done? Search engine optimization (SEO) uses powerful and well-thought-out strategies to increase...

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