Web designer Columbus,
email marketing,
advertising.

This anti-smoking spot is surprising in a couple of ways:

• they know preaching about how bad smoking is doesn't work, so went the humor route,
  
• they took a risk, and created something memorable, and
  
• it's done for the Wyoming Department of Health!

We just didn't think that something so unusual would come out of Wyoming, But hey, folks could say the same thing about stuff that might come out of Ohio, while awesome stuff is being done here. So we take that last point back! 

As a Columbus web design and marketing firm, we always recommend our clients do something a little unusual and use visuals that are a bit out of the ordinary.

For example, here's a couple of things we've recently done, which, by the way, each just won marketing awards from the BIA in their 2013 Marketing Awards last weekend.

• Westport Homes' ad about how you can save money on utilities with high-efficiency heating and cooling,
• Compass Homes' ad offering free Parade of Homes tickets if you visited the Parade from their permanent model home, and
• this website for Mary Shipley Interior Design
  

So if you're looking for a Columbus web designer who likes to do things that get noticed because they've got a usual approach, look to us and let's start the coversation.

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Imagine being given the assignment of bringing the abuse of forced child labor to the attention of residents and visitors to a major city in a third world country. That's a tough project, but an agency called AMO Communications in Mumbai, India was hired to address the issue, and came up with this approach: to see the entire program summarized, click here.

Tough subjects have to be dealt with, and in our obviously-biased opinion, using marketing firms is the ideal way to do it. As a Columbus web design and marketing firm, we've done a little work for the Community Shelter Board's efforts to bring homelessness to light with this ad series.

And while the issues you think of in third world countries - like child labor and human trafficking - do exist right here in the U.S. (human trafficking in Ohio), we've not had to work with those issues. (Amazingly, Ohio is one of the top five states for human trafficking because of its extensive interstate highway system.)

Why a Columbus web design firm would be addressing this issue might seem unusual, but being aware of issues is a first step to doing whatever small part to help. Bringing up painful issues in this blog, and how good marketing might be able to bring attention to these issues, is part of our mission to share the world around us.

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