Web designer Columbus,
email marketing,
advertising.

Sevell + Sevell is a Columbus web design and marketing company specializing in web design with easy-to-use content management systems, advertising, email marketing, direct mail, corporate identity programs and consumer promotions.

Our goal is to have your marketing precede your sales efforts, so by the time someone calls you — or you call them — that prospect already knows why they need your product or services.

So when you need a Columbus web designer and want to make sure your marketing is better than your competitors', contact us!

Cool new logo for A.R. Mellinger

May 5, 2012

This is one of the rare posts that talk about something of ours. It's a new logo we created for our client, A.R. Mellinger, a company that sells, installs, and services elevators, wheelchair lifts and stairway lifts.

It will appear on their new website which we're working on now. As a Columbus website design firm, we created this logo to replace an existing logo the client was happy with. But we knew the existing logo wouldn't look good on the new site, nor was it as cool as one we were thinking of. So we made them an offer they couldn't refuse, and they went along with it.

So if you're looking for a Columbus web designer, look for one that brings a little more holistic approach to your marketing. One that might challenge the things you're currently comfortable with. A Columbus website design firm that isn't afraid to tell you that taking the safe route is actually taking a bigger risk: because "safe" marketing doesn't get you noticed. To see specific examples, check out our advertising or direct mail sections.

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Emotionomics at work

April 29, 2012

Geico has some of the best commercials anyway, but this one, called "Ew, Seriously? So Gross" really caught our attention.

And that's because it appeals, not only to one's sense of humor, but to ones' sense of embarrassment: one of our powerful emotions. And making an emotional connection creates a reason to do (or not do) something. It's well presented concept detailed in a book called Emotionomics by Dan Hill.

As a Columbus website design firm, we run across a lot of great marketing – some main stream, some obscure – and like to share some of the better stuff we see. So while every other Columbus web designer talks about their own stuff, we like mixing it up between our own work and other stuff that might be better than our own work, because that seems like it would be way more interesting to you. And actually, it's more interesting to us, too.

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